Ruth Smeeth – 2016 Parliamentary Question to the Department for Business, Innovation and Skills

The below Parliamentary question was asked by Ruth Smeeth on 2016-02-09.

To ask the Secretary of State for Business, Innovation and Skills, what the expenditure has been on the new National Living Wage advertising campaign to date.

Nick Boles

As of 26 January 2016, £378,826.28 had been spent on building awareness of the National Living Wage

The total budget allocated for the National Living Wage advertising campaign is £4.95 million. The campaign will end at the end of April and we expect to come in under budget.

It is important workers know their rights and that employers pay the new £7.20 from April 1 this year. The campaign will tell people about their entitlements and is targeted at those that need it most.