Lord Chidgey – 2015 Parliamentary Question to the Foreign and Commonwealth Office

The below Parliamentary question was asked by Lord Chidgey on 2015-11-30.

To ask Her Majesty’s Government what assessment they have made of the change in the size of the audience for BBC World Service programmes broadcast via the internet in African countries or regions from 1999 to 2014.

Baroness Anelay of St Johns

The BBC World Service has advised that:

The current weekly audience for the BBC on the Internet in sub Saharan Africa has grown from 520,000 in 2006 to 4.3 million (726 per cent increase).

The current weekly audience for the BBC on the Internet in the Middle East and North Africa grew from 530,000 in 2006 to 2.2 million (315 per cent increase).

The World Service use Global Audience Measurement (GAM) data to track performance by platform and by market. This data provides clear records from 2005 onwards.